Brand identity guideline.

Qooc required a detailed set of brand standards to maintain consistent design outputs when distributing assets to various manufacturing and retail partners globally.

Compiled a comprehensive brand style guide detailing margins, logo clear space rules, color codes (RGB, CMYK, Pantone), kinetic guidelines, typography scales, and incorrect usage examples. Designed the layouts in Adobe InDesign and created vectors in Illustrator.

A 40-page, publication-grade brand guidelines book that served as the single source of truth for the company's manufacturing, digital marketing, and web teams.